Creating content ecosystems that connect, convert and build brand value.

I’m Julianna Barnaby — a content and brand strategist with 15+ years’ experience building high-performing editorial platforms, shaping narrative-led brands and leading creative teams across digital, video and social.

As the founder of Discoveries Media, I’ve launched and scaled multi-platform brands like London x London, The Crafts Collective and The Discoveries Of. I’ve directed teams, grown audiences into the millions, and developed content strategies that deliver impact and clarity.

I specialise in:

• Editorial & content strategy

• Brand voice & narrative development

• Audience growth through SEO & storytelling

• Cross-platform content creation (social, video, UX, email)

• Campaign strategy & creative leadership

• Team-building, mentoring & cross-functional collaboration

• Building strategic and commercial partnerships with relevant external stakeholders